👋 Hey, I’m Dana

As a product manager with 6 years of experience in end-to-end product design and development and entrepreneurial background, I’ve successfully:

  • Scaled an e-commerce business from 0 to $1M revenue in two years.

  • Led the development of 5 digital products across Real Estate, Education, and Insurance industries.

  • Built and launched complex features for web, iOS, Android apps with third party API integration, reducing business operational cost by 20%.

  • Accelerated market research from months to weeks using AI for a smart home project.

What I Bring

Market Research

Creating product strategies from data analytics, user interviews and market research that bring results to the business.

Agile Software Development

Defining product goals and roadmap, leading scrum teams to deliver efficiently and timely in alignment with business strategies.

Go to Market

Developing and executing product GTM plans to meet business targets, in collaboration with cross functional teams.

Product Portfolio

ComplySphere

ComplySphere is a regulatory intelligence platform for accountants who need to stay informed about the latest tax laws. With personalized alerts to tax updates, ComplySphere empowers accountants to stay ahead in their tax planning. Explore the market research that inspired this innovation.

Residents App

The Residents App is designed for renters living in gated communities. It streamlines everyday tasks by allowing them to easily submit repair requests, pay rent, and make other requests. Explore an example feature development and how it improves the resident experience.

Coral UV Market Launch

Coral UV began with a focus on baby item sanitation and quickly evolved into a household essential for everyday use. As the founder, I successfully brought it to market through an E-commerce website, Kickstarter, Amazon, and wholesale channels.

UX Portfolio

I have contributed to the redesign for website, web app, and mobile apps. This represents a selection of my past work. Explore UX mockups created in collaboration with UX designers.